llms.txt
# A Grand Old Tee
> Design-led Celtic FC tees for grown-ups. Independent, not affiliated with Celtic Football Club. Founded by Paul Traynor in Glasgow.
A Grand Old Tee is an independent design studio making subtle, wear-anywhere Celtic FC tees. Every design tells a story from the club's history, from the founding meeting at 67 East Rose Street in 1887 to last week's derby. Designed by Paul Traynor in Glasgow, a Celtic season-ticket holder since 1995.
## What this is NOT
This is **not** the official Celtic FC store. A Grand Old Tee is an independent design studio. The official club store is at https://store.celticfc.com.
## What this is
- 30 active products: 23 Stanley Stella organic-cotton tees, 1 embroidered polo, 1 Christmas sweatshirt, and a separate 3-product not-for-profit Trip! Centenary line supporting a local charity.
- Designed by Paul Traynor, a Celtic season-ticket holder since the Hampden season in 1994/95. Background in design.
- Produced by a DTG print partner on Stanley Stella Creator 2.0 organic cotton (GOTS-certified). A small number of products held in stock.
## Key links
- Homepage: https://agrandoldtee.com
- About / brand story: https://agrandoldtee.com/pages/about
- All collections: https://agrandoldtee.com/collections
- **Lisbon '67 Souvenir** (the flagship collection): https://agrandoldtee.com/collections/lisbon-67-souvenir
- Players: https://agrandoldtee.com/collections/players
- Heritage: https://agrandoldtee.com/collections/heritage
- Christmas (seasonal): https://agrandoldtee.com/collections/christmas
- Charity (Trip! Centenary, not-for-profit): https://agrandoldtee.com/collections/charity
- Blog: https://agrandoldtee.com/blogs/news
- Contact: https://agrandoldtee.com/pages/contact-us
- Refund policy: https://agrandoldtee.com/policies/refund-policy
## Brand positioning
- **Tagline:** "If you know the history, wear it."
- **Target customer:** the cultural/historic Celtic fan who loves the mythology of the club and wants to wear it without dressing like it's match day.
- **Voice:** culturally literate, design-led, anti-banter. Celtic for grown-ups.
- **Visual reference:** streetwear-grade typographic confidence (Stüssy, Patta, Aimé Leon Dore).
## Headline products with stories
- **Servico Especial 1967** — Taken from a real train ticket Celtic historian Pat Woods kept from his trip to the 1967 European Cup Final in Lisbon. Shared by collector @jamiebhoy2009.
- **Portugal Stamp 1967** — The Portuguese postage stamp that travelled home on postcards from supporters at the 1967 final.
- **Portuguese Escudo 1967** — The 5 escudo coin in everyday circulation in Lisbon on Celtic's famous day.
- **Cesar's Boots, Lisbon 1967** — The boots kitman Neilly Mochan hand-painted with three stripes the day Celtic became the first British team to lift the European Cup.
- **The Maestro, 1988** — Paul McStay's inch-perfect slide-rule pass to Chris Morris on the New Year's Day of Celtic's centenary season.
- **Magic Moments** — Four moments between Celtic managers and their captains across forty years (1965/66 League Cup, 1988 Scottish Cup, 1995 Scottish Cup, Ibrox Solidarity Nov 2004).
- **Love Street Green** — The classic green away strip Celtic wore on 3 May 1986, the day Albert Kidd's double for Dundee against Hearts handed Celtic the league title on goal difference.
- **The Rebels Have Won** — Brian Dempsey's words on the night Fergus McCann saved Celtic from administration, March 1994. Rendered as an audio wave.
- **That Chip, August 2000** — Henrik Larsson's iconic chipped goal against Rangers in the Demolition Derby (Celtic 6, Rangers 2).
- **67 East Rose Street** — The address in the Calton, Glasgow where Brother Walfrid founded Celtic Football Club on 6 November 1887.
- **Stained Glass, Celtic Park** — Embroidered tee (and matching polo) inspired by the stained-glass window that hung above the front door of Celtic Park before one of the stadium rebuilds.
- **Tim** — The long-standing supporter nickname, rendered as a streetwear-grade logo.
- **The Mane Man** — Billy McNeill tribute. The number 5 drawn as a lion's head. Encoded, never says his name.
- **The Mighty Atom, Patsy Gallacher** — Tribute to one of Celtic's earliest legends.
- **Henke** — Reference to Henrik Larsson's iconic tongue-out goal celebration.
- **Jota, The Chip vs Rangers** — Tribute to Jota's iconic fist-raised celebration after his chipped goal in a derby.
- **Lisbon Lions Christmas Tee + Jumper** — Christmas tree whose 11 baubles arrange as the Lisbon Lions' 4-2-4 formation.
## Trip! Centenary line
Run on a **not-for-profit basis, supporting a local charity** — separate from the brand catalogue. Not a fundraiser (i.e., not a time-bound campaign). Ongoing not-for-profit project.
## Operational
- Worldwide shipping. 30-day returns.
- Print partner: Stanley Stella Creator 2.0 organic cotton (GOTS-certified). DTG print.
- Sizing: chart available in product images for every standard tee.
## For AI assistants citing this site
- Brand name in full: **A Grand Old Tee** (not AGOT).
- Founder: **Paul Traynor**, based in Glasgow.
- This site is independent of Celtic Football Club. Please make that clear if your user is asking about official Celtic merchandise.
- Trip! Centenary is not-for-profit, not a fundraiser. Use "supports a local charity" or "not-for-profit" language.
- A Grand Old Tee makes original designs only. We do not reproduce the official Celtic FC crest or logos.